Although Daet is a few kilometers away from the Philippine Sea, its number one product is a fruit.
Pineapples from Camarines Norte are renowned for their sweetness unrivaled by other pineapples found elsewhere in the country. The famous Formosa pineapples, dubbed the “Queen of All Pineapples”, grow well in the storm-battered lands of the province and are grown nowhere else in the region but in that province. Some believe that its legendary taste could be due in part to them growing among towering coconut trees.
Families of Daet help to cultivate and harvest the fruit, which is celebrated annually. Back during its first feast in April 14, 1993, the event was originally named the Pineapple Festival but, in 2003, it was renamed Pinyasan to gain more ground with the locals. The celebration usually lasts for 10 days in mid-to-late June.
During its 2009 celebration, they created a long chain of pineapples. And its length was enough to gain an entry in the Guinness Book of World Records.
The queen of the province isn’t just harvested for its fruit. Formosa could also be turned into ingredients for juice, pies, jams, tarts, and other treats. But it doesn’t stop there. Pineapple fibers – especially those from the Philippine Red variety – could be used to create hand-made paper and clothing material, like for the national costume Barong Tagalog.
Gold befits the royalty that is the queen and her success lies in her unparalleled succulence and sweetness. And her giant statue in town is an ever-present reminder of it.